New Delhi:Telecom Hardware company Micromax has secured the title sponsorship of next month's Asia Cup tournament featuring India, Pakistan, Sri Lanka and Bangladesh.
"Nimbus Sport has entered into an agreement with Micromax, one of India's leading Telecom Hardware company, for the Title Sponsorship of the Asia Cup 2010. The Event will be called the Micromax Asia Cup 2010," the company said in a statement.
The Asia Cup will be held in Sri Lanka from the June 15 to 25.
The television coverage of the entire Series is being produced by Nimbus Sport and it will be broadcast on Neo Cricket.