Sachin Tendulkar named brand ambassador of UAE travel portal

The partnership covers a major global marketing campaign that includes print, radio, television and outdoor media, in which Tendulkar invites the world to 'Stop dreaming, Start traveling', a slogan created by, a premium experience travel website established in 2007.

updated: June 12, 2013 12:58 IST
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Dubai: UAE's travel website,, has partnered with senior India batsman Sachin Tendulkar to be its brand ambassador, in addition to already being a stakeholder.

"For his dedication, honesty and inspirational growth in the sport, finds Tendulkar to be the perfect face to represent the brand," a company statement released here said.

"The Master Blaster - as he is fondly called - has so many wins and achievements in his career that he represents's vision to become the leading travel website in the region," the statement added.

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