New Delhi: Indian Premier League's (IPL) Bangalore team, Royal Challengers is directly advertising an alcohol brand, says a Delhi based NGO which has complained against the team in a letter to the Information and Broadcasting Ministry.
"The jersey worn by umpires, players and other team members of Royal Challengers Bangalore (RCB) prominently displays the name of the liquor brand 'Royal Challenge' at the front and back of the jerseys. The jerseys also display the brand name of a vodka brand, on the right arm of the jerseys worn by players," says Monika Arora, Senior Director, HRIDAY in a letter to Manish Tewari. (Also read: When Pervez Rasool taped over liquor logo on his Pune jersey)
HRIDAY - SHAN (Health Related Information Dissemination Amongst Youth - Student Health Action Network) is a voluntary organisation engaged in advocacy related to non-communicable disease prevention through tobacco control, alcohol control, promotion of healthy diet and physical activity among youth.